Audi to launch plug-in hybrid in 2014

Audi Etron Concept

By the year 2020, Audi would be the leading premium seller of electric vehicles. In addition to launching a number of hybrid vehicles including the A8 and Q5, Audi plans to debut a plug-in hybrid in 2014.

Michael Dick, Audi's board member for technology says that he wants to see the automaker's internal combustion engines improve efficiency by 30 percent, with 5 percent of the brand's lineup to be purely electric.

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